In China, price information asymmetry generally exists in fresh agricultural wholesale markets in sale places. A Stackelberg game model between the wholesale market operator and wholesalers was established. The dynamic gaming processes between them were analyzed and compared under three different condi_x0002_tions: 1) the wholesalers entirely concealed their procurement price information, 2) they partially concealed the information, 3) and they entirely shared the information. A coordination policy dominated by the market operator was designed. In this policy, a sufficiently strong signal is delivered to wholesalers at the beginning of the planning period, to ensure that sharing procurement price information is the optimal policy .The results show that sharing procurement price information can help the operator achieve more expected profit and do well in stabilizing supply of fresh agricultural products and reining price fluctuation. Ultimately, from the perspective of the end customers, practical management suggestions were proposed by discussing certain parameters.