创新驱动的互联网新企业成长路径研究
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Growth path of innovation-driven new internet ventures
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    摘要:

    创新驱动已经上升为国家的重要战略,互联网新企业作为典型的创新驱动型创业受到学术界和实业界的高度关注.然而,高速发展的互联网新企业面临着制度空洞、技术快速迭代等更为复杂的运行环境,技术、制度、商业模式创新如何驱动互联网新企业成长是一个亟待解决的重要问题.针对以上问题,本研究基于创新驱动创业的理论视角,探讨技术创新、制度创新和商业模式创新如何驱动互联网新企业的成长路径.基于CPSED II的460家互联网新企业数据,将企业划分为产品主导型企业和服务主导型企业,利用fsQCA方法进行研究,结果表明:1)单项前因条件并不构成新企业高成长的必要条件,但是高新颖型商业模式创新在推动新企业成长方面发挥着较普适的作用;2)创新驱动互联网新企业成长有4种路径,分别是制度和商业模式直接驱动,制度和商业模式直接技术间接驱动,商业模式直接制度和技术间接驱动,技术、制度和商业模式直接驱动;3)通过对两种类型的企业对比研究发现4种路径又存在差异;4)非高成长组态的驱动机制与高成长组态的驱动机制存在非对称关系.结论有助于深化理解创新驱动的互联网创业现象背后的因果复杂性,并为互联网新企业成长提供建议.

    Abstract:

    Innovation-driven development has become an important national strategy. New internet ventures, as typical examples of innovation-driven entrepreneurship, have received great attention from academia and industry. However, the rapid development of new internet ventures is facing more complex operating environment, such as a lack of institutional support and rapid technology iteration. How technology, institutions and business model innovation drive the growth of new Internet ventures is an important issue to discuss. In response to the above problems, this study, based on the theoretical perspective of innovation-driven entrepreneurship, explores how institutional environment innovation, business model innovation, and technological innovation create a configuration effect to drive the growth of new internet ventures. Based on data from 460 new internet ventures in the CPSED II, the ventures are divided into product-based and service-based categories, and the fsQCA method is used for configuration analysis. The following results are obtained. 1) A single element of innovation does not constitute a necessary condition for the high growth of new internet ventures; however, highly novel business model innovation plays a more universal role in promoting their growth. 2) There are four configurations that drive the growth of new internet ventures, with business model innovation present in all of them: the one directly driven by institutions and business models, the one indirectly driven by technology and directly driven by institution and business models, the one indirectly driven by technology and directly by business models, and the one directly driven by technology, institutions, and business models. 3) Through a configuration comparison, the paper concludes that the institutional environment, business model innovation, and technological innovation have different effects on the growth of the two types of ventures. 4) There is an asymmetric relationship between high-growth and non-high-growth innovation-driven mechanisms. The conclusions can help deepen the understanding of the causal complexity behind the innovation-driven internet entrepreneurship phenomenon and provide fruitful suggestions for the growth of new internet ventures.

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马鸿佳,肖彬.创新驱动的互联网新企业成长路径研究[J].管理科学学报,2025,(6):47~61

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