Abstract:The problem is the starting point of theoretical research. The main difficulty is not answer but problem in the relationship between contribution to the era and practicality of management theory. A real valuable practical problem could make the management theory not only have strong vitality, but also keep fresh by advancing with times, and ultimately, the academic value and truthfulness of the theory can only be proved by practice for problems-solving. Instead, long separation from vivid management problems, or forgetting that practice itself is a great thinker, or blindly living in others' fence of thought and besieged city of theory could lead to a slow decline of our academic vitality. Problem orientation principle requires that the research on management theory in China should not only insist on practicing, but also aim at solving Chinese realistic problems and guiding Chinese management practice, which will eventually promote the realization of sinicization of management research. At present, we should clarify the basic state, and paradigm of this academic logic, make clear how to keep the formation based on problem orientation principle, and enable the formation beyond the limitation of nationality and district and then integrate it into the entirety of human management academic civilization.